nducted the survey in the
following plazas and find out the following results.
Towers Output
Al-Latif Centre 35
Eden Towers 28
Lahore Centre 38
Liberty Towers 12
City Towers 45
Century Towers 34
Leads Centre 29
Centrepoint Plaza 32
The second survey I had conducted was related to calling cards.
Following is the list of cards which are used by me for research.
• PTCL
• Hello
• Call Mate
• Call Point
• Big Time
• GT
The purpose of the survey was to check that which calling card is market
leader and why? For the purpose we develop a questionnaire given on the
next page. In this questionnaire we inquire about the calling rates,
margin given to the retailers and customers satisfaction sort of things.
The following given is the list of the markets I had surveyed.
• Main Market
• Liberty Market
• Mini Market
• Ferdos Market
• Barket Market
• Link Road, Model town
The survey form is given on the next page. And the surveys are also on
the next pages.
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